Roberto Coin expands in Saudi Arabia
The new space was designed by Roberto Coin with Giulio Miliotti Sclavi (Studio Sclavi), who directed the team from Rome and has become one of the main brand’s partners in creating its store id concepts all over the world. The design of this new boutique is full of warm opulence, recreating the atmosphere of an Italian living room where guests are welcomed and can enjoy the typical Italian mood.
The dominant colors are green, the first color to identify the Roberto Coin brand today. The hazel color of the walls was created using Gritti Wall wallpaper, reconfirming the brand’s collaboration with the house of Rubelli, the famous Venetian fabric designer. An inedited shade of pink named “crystal grey” is the characteristic color of the armchairs and sofas in the VIP room that surrounds the guests with a sense of femininity enhanced by a multitude of soft lavender pillows.
The materials evoke a sense of majesty: gold, marble, carpeting and in particular the chandeliers By Vistosi, the famous brand from Murano, add prestige to the jewels. In the new boutique, clients will find the most exclusive Roberto Coin collections as well as a selection of one-of-a-kind pieces and limited editions chosen purposely by Roberto Coin as ambassadors of creativity in Saudi Arabia. «I am excited to open this new space in Saudi Arabia together with AIAS Company. It is a challenge for the brand because our creations will enhance the beauty for this precious and fascinating part of the world», said Roberto Coin, founder and president of the brand.
VO+ Magazine